Zenterio enters U.S. market and strengthens its interactive TV offering via acquisition of VTilt Digital. Zenterio AB is buying VTilt Digital LLC, an Atlanta-based software company specialized in digital video technology. Zenterio and VTilt shares many strategically important clients and partners from around the world. The SEK 12 million deal – together with Zenterio’s 27M Group acquisition in September and Systemagic in December 2014 – is part of Zenterio’s expansion strategy for meeting increased demand for its interactive TV software solutions
Via the VTilt Digital (VTilt) acquisition, Zenterio expands its skills base within strategically strong growth areas and establishes a North American market position. Factors supporting Zenterio’s strategy for establishing US market presence at this time include the size of the North American market, many concrete business opportunities, and many partnership opportunities…
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